Archive for January, 2012
Grinding my gears. Marketeers (again)
Posted by Mark in Plain Old Blog, Tools 'n' Tips on January 27, 2012
Yesterday I posted on how I get annoyed by marketeers making groundless claims for their tools (or at least claims for which they provide no supporting data). Here’s another thing tool vendors do that irritates the hell out of me… answering a question with ‘buy my tool’ or ‘my tool solves this problem’ type posts. [...]
Marketing claims
Posted by Mark in Business, Business Cases, Plain Old Blog, Tools 'n' Tips on January 26, 2012
One thing that’s always bugged me is unfounded, or at least unsupported, claims made by tool vendors (actually, by anyone, but in this context particularly tool vendors). I’m starting to call them out whenever I can. Here’s an example of what I mean, posts on forums where claims like the following are made. Eliminate the [...]